Not-So-Secret Google Tools


"Google Logos" by La Ignorancia Mata

Google sure has a universe of tools available to its users. But Adam Vincenzini of PR News Daily describes 10 that most people probably have never heard of in his post here.

Most of these tools I had never heard of either, but some of them (based on their description) seem like they would be extremely useful for a Public Relations Professional.

1. Google SketchUp– I love graphic design, but I have never heard of this free tool! Apparently, one can create anything in illustration form into a 3D illustration. This would be a great visual addition to company websites or blogs.

2. Google Correlate– This tool enables its users to discover patterns in sample data, which would be very helpful from a Marketing perspective of locating target audiences, enhancing an email marketing campaign, discovering complimentary products/services, etc.!

3. Google Sites– This tool enables its users to create a website that groups can communicate through, which speeds up the older process of phone-trees and call lists to spread news and communicate within a group of people.

4. Google HotPot– This tool provides rates and reviews of places/ businesses and its users can get recommendations from others. As a marketing/ PR student, it seems like it would help me see how public opinions develop, change, and what attracts large groups of people to certain products/ services.

To find out more about these tools and learn about other lesser known but seemingly useful ones, visit Vincenzini’s blog link above!

About cynflynn91

Welcome! My name is Cynthia Melendez-Flynn! In a nutshell, I am a senior studying Marketing and Public Relations at Southeastern University. I am also the Senior Captain of the Cross Country and Track team at SEU, I work 2 jobs—one as a lifeguard and the other as a server in the on-campus restaurant, and I am the marketing and PR intern with a local wedding planner! I love all shades of purple, Salsa dancing, all music that has heart, Swedish fish and Take 5s. I met my boyfriend our freshman year about 3 years ago and when I'm not studying, socializing, or working you can find me out running! I use this blog as an educational diary to keep track of all that I have learned about public relations and marketing as well as a means to share my knowledge. You’ll stumble upon posts from my past classes-- PR Applications and Writing for PR and Advertising-- as well as posts for my current PR class Corporate Public Relations! Please feel free to share and comment inspirations and knowledge throughout my blog!

2 responses »

  1. I love the design of your blog. It is rather interesting and fun. Also, the posts that you write are relevant, helpful, and interesting. I especially like this one. I had no idea that Google had so many tools. And now I have even more resources, which definitely helps when it comes to public relations. Keep up the good work.

  2. Pingback: Brief Reviews of Different Blogs « Applying Public Relations

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